SpeakrBrand Resources

Conner Krizancic

Marketing

The keynote speaking world is crowded and constantly changing. To stand out, speakers need more than a great message—they need competitive analysis. By studying peer speakers, reviewing bureau listings, analyzing websites, sizzle reels, and social media, you can understand how others position themselves and identify your own unique edge. Competitive analysis helps you refine your topic, adjust your fee positioning, stay current with trends, and confidently differentiate your brand. Done regularly, it becomes a powerful strategy that keeps you sharp, relevant, and ready to win more stages.

Conner Krizancic

Social Media

Most speakers focus too much on themselves. StoryBrand flips that by making the audience the hero and positioning the speaker as the guide. Using its simple seven-part framework, speakers can clearly communicate the problem they solve, the plan they offer, and the transformation they create. For keynote speakers, StoryBrand boosts clarity across websites, social posts, newsletters, and even the talk itself. It helps decision-makers instantly understand your value and makes your message more compelling and memorable.

Ali Hareedy

Social Media

LinkedIn remains one of the most underutilized platforms for personal branding despite having over a billion users. Unlike Instagram, TikTok, or YouTube, LinkedIn is far less saturated—less than 1% of users post regularly, creating space for voices to stand out. Posts last longer, often staying visible for days or weeks thanks to LinkedIn’s relevance-driven algorithm. Because most users lack a content strategy, even simple, authentic insights can generate significant reach and opportunities. By consistently sharing stories, lessons, or reflections, professionals can build influence without high production demands. In 2025, LinkedIn is still wide open for those willing to step up and build their brand.

Aastha Shah

Social Media

Tired of chasing trends and drowning in social media “shoulds”? This post breaks down the real secret to building a personal brand that actually matters — and no, it’s not about dancing on TikTok. It comes down to three things: ✨ Owning your unique expertise ✨ Creating genuine emotional connection ✨ Showing up consistently And spoiler: you don’t need to be everywhere. If you’re a speaker, coach, or expert, LinkedIn is your goldmine. This article lays out how to build a brand that pulls opportunities to you — while freeing up your time to do what you do best. If you’re ready to stop being your industry’s best-kept secret, this one’s for you.

Margarita Kilpatrick

Marketing

Discover how to elevate your AI-generated content with collaborative prompting. Learn how to use ChatGPT as a creative partner, not just a tool, to craft powerful, authentic content that actually connects.