Downloadable Resources

Check out the free resources below to learn how to enhance your online presence as a keynote speaker.

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How to Market Yourself as a Keynote Speaker

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Six Effective Ways To Increase Your Online Presence

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Email Marketing Focused on Getting the Right Message in Front of the Right People

Emails drive conversions, and for your emails to be a success, they need to be precisely crafted to draw in your target audience, fit your branding, and persuade subscribers to dive deeper. The email marketing team at SpeakrBrand is well-versed in creating successful email campaigns and branded newsletters that help you stay top of mind, build brand awareness and establish credibility though every thought leadership-driven email you send, gaining new brand champions in the process.

Expand Your Brand With SpeakrBrand Email Marketing

When you trust SpeakrBrand to craft your newsletters and email marketing campaigns, you can be assured that your emails will be eye-catching, engaging, and a perfect representation of your vision. Our email marketing team puts great care into the creation of our clients’ emails with a detail-oriented approach to design, layout, copy, and of course, the creation of punchy taglines!

Email Marketing Services Include

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Database Management

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Copywriting

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Email Design

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custom graphic design

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Targeted Campaigns

SpeakrBrand Email marketing

Utilize the #1 Way to Get Directly in Front of Your Target Audience

The most effective strategies for email marketing campaigns are subscriber segmentation (78%), message personalization (72%), and email automation campaigns (71%) (Source: HubSpot).

With these statistics in mind, we craft a comprehensive email marketing strategy to personalize at scale.

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Brand Personalization

Your emails are a representation of your brand identity to both new and loyal members of your audience. Our team ensures your brand will be represented in a polished, engaging, and eye-catching way every time we hit send.

Custom Email Designs

Every person has subscribed to emails (or is spammed) by numerous brands and businesses. To stand out, we craft custom designed email templates that are aesthetically pleasing and provide a great user experience on all devices.

Targeted Emails to Personalize at Scale

Whether you have an existing database or not, we help you build a targeted email list and segment the audience to target at scale. Whether it is keynote-specific content to bureau employees or introducing your new training program to HR executives, we get your message in front of the right people.

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Common Questions

Frequently Asked Questions

What email marketing platforms do we use?
For newsletters and mass campaigns, we prefer Mailchimp but have experience amongst all major email marketing platforms. For 1:1 automated outreach, we utilize SalesHandy.
What Is A/B testing?
A/B testing is a great technique for uncovering the best email marketing tactics and timing for your specific audience.
What are best practices for subject lines?
A few tips would be to use language your audience is familiar with (avoid using branded language or messaging that is overly clever), personalize it, keep it short, use an emoji (or two max), and use clear action words.
What metrics do we track?
Open rates: the percentage of people who opened the email from the total number of people who received the email.
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Click-through rate (CTR): the percentage of people who clicked on a link in your email from the total number of people who opened the email.
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Unsubscribes: Unsubscribes, as you may have guessed, are the number of people who have unsubscribed from your emails.
What variables do we test in A/B testing?
You can test every component of an email. Here are some of the tactics and variables we use to test:
- Subject lines
- Length of emails
- Calls-to-action
- Headlines
- Creative content
- Send day of the week
- Send time
- Personalization strategy
What is a good email open rate?
10-15% is considered to be a satisfactory open rate. But, it all depends on one's industry, target audience, and the cleanliness of the email list.