Many keynote speakers seek speaking engagements worldwide, whether online or offline. The industry is quite competitive, and you need to figure out how to up the ante and showcase yourself as a top leading keynote speaker. One way to do this is by having a prominent Speaker One Sheet.
As an experienced speaker, you may be very familiar with a one-sheet; however, as a newbie, you may not have any knowledge of what a speaker one-sheet is.
In this article, we'll dive into what a speaker one sheet is, how to create an effective one with some tricks and real life examples. You will also learn how to utilize the one sheet to help you get a speaking gig.
What Is A Speaker One Sheet?
A speaker one sheet is a one-page document (one or two-sided) explaining who you are, what you speak about and why the clients reading it should hire you.
In other words, your one sheet is a brief resume of your speaking experience. This is a must-have for any professional speaker, and you can send it to organizers for speaking events, hiring managers, or your client.
Result Driven Tips and Tricks
Your speaker one-sheet is a fundamental piece you need to stand out in the marketplace as a keynote speaker, and it's essential that you note these tips below for a successful and result driven one-sheeter.
Professional Headshot
Please, no use of selfies here. Make sure your headshot is high quality with a simple background to remove any potential distractions.
In addition, it may be helpful to have a consistent headshot across your social media platforms. While this may seem like a small nuance, having a consistent headshot will help your audience recognize you more easily - helping you build credibility.
Short Biography
Your sweet and short biography should open with an impactful sentence, one that will hook your readers' interest. The bio is a summary about yourself as a keynote speaker, therefore, ensure you utilize adjectives to best describe your personality and experience. Our suggestions for you to include in your biography are:
- Background description
- What you do
- What value you bring into people's lives
- And, your accomplishments
Testimonials
Like your bio, pull testimonials with the most impressive remarks. Testimonials can be from people you've worked with in the past, people who've heard you speak or organizers who have hired you. Consider utilizing high-profile testimonials.
Speaking Topics
Showcase your key topics! Most of the topics on one-sheets tend to be about 3-4. You may confuse the organizer if you have more than four considering speaking events and look for niche keynote speakers.
Social Media Handles
By adding social media handles, your prospective clients and audiences can learn more about your brand and services. Consider adding any relevant social media links and hyperlink the links using your social media profile urls; this will make the links clickable.
Contact Information
While it may seem obvious to include your contact information, adding as many details as you can makes it easier for organizers to reach you. Your contact information can include your phone number, email address, and your full business/first and last name.
Press
If you have been featured in the press, include publication logos on your one-sheeter. By adding publications to your sheet helps build credibility and authority. Organizers want to see that you are someone reliable and well-known in the industry.
And finally, do not create your one sheet using a Google Document. Consider creating a professional one sheet on Canva, Photoshop, or hire someone to help you design it. The design should embody your brand colors, your personality, and represent a level of professionalism unmatched by any other keynote speakers.
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